Financial services

Video production for financial services

Animated explainer videos for lenders, invoice finance providers, investment firms and insurers. We turn a product people can't see into one they understand in a minute or two, from £950 per minute, everything included.

What we make Examples Challenges How it works What is one FAQs

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Financial services video production: what we make

Two kinds of film, depending on whether you're explaining an idea or showing a product.

Animated finance explainers

For the idea behind the product: how a facility works, what an interest rate actually costs, why an investment behaves the way it does. Used on landing pages, in onboarding, in sales conversations and for internal training. See our wider explainer video production.

Explainer videos →

Finance app and platform demos

For banking apps, portals and investment platforms. Built from your own screens, so customers see the thing they'll actually use, from £700 per minute.

Demo videos →

Financial services explainer videos we've made

For Apollo Business Finance, a Manchester invoice finance provider, the job was to make one mechanism obvious: a business gets up to 90% of an invoice's value when it's raised, Apollo collects from the customer, and the rest is paid over minus a fee. Alongside it, an investing explainer for Level 10 Living and a lending film on interest rates.

Apollo Business Finance

Invoice finance explainer

See all our work →

Why finance is hard to explain, and how animation helps

Most financial products have nothing to film. There's no factory floor or shiny object, just an agreement, a rate and a set of consequences. Animation lets you show those things.

The three problems we're usually solving

The product is invisible. An invoice facility, a guarantor, compound growth: each is a sequence of events over time. Animation can show that sequence step by step, which a page of text or a stock photo of a handshake can't.

The customer is wary. People are cautious with money, and they should be. A calm, plain explanation of how something works, including what it costs, builds more trust than a louder promise.

The wording matters. Financial promotions have to be fair, clear and not misleading. Because the script is agreed before any animation starts, your compliance team can review the exact words up front, and unlimited amends mean a late wording change doesn't cost extra.

Ready for your own custom animated finance video?

Get in touch to start your financial video production project today. A member of our team will get back to you shortly.

Tell us about your project

How a financial services video project works

The same process whether you're a two-person broker or a national lender.

1. Script

You explain the product; we help shape it into a script that lands one clear point. This is the stage for compliance sign-off, before anything is drawn.

2. Storyboard and design

Every chart, character and scene is designed in your brand, so you see how the film will look before it moves.

3. Animation, voice and sound

Animation, professional voice-over, music and sound effects, with unlimited amends until it's right. All in the per-minute price.

What is an animated explainer video for financial services?

It's a short animated film, usually 60 to 90 seconds, that explains one financial product or idea in plain language: what it is, how it works, what it costs and what happens next. A voice-over carries the explanation while the animation shows it: money moving, a rate adding up, a process step by step.

When it's worth having one

When the same question keeps coming up on sales calls. When people land on your product page and leave without applying. When brokers or staff explain the product differently each time. A good explainer answers the question once, the same way, every time it's played.

Working in healthcare or software too? We apply the same approach to healthcare videos and platform and software videos. Or read how to brief an animated explainer video before you get in touch.

Why work with GGRY?

We have a passion for creating beautiful, high-quality animation that converts views into customers and customers into sales.

One fixed price

What we quote you is what you pay. That means no hidden costs on sign-off, mid-project, or for any potential revisions.

Ultra-fast delivery

We all have deadlines to hit and a boss to impress. We're no different — you tell us when you need it and we'll make it happen.

Project management

Our clients know they can rely on the GGRY team to manage any project to perfection. We communicate at each and every stage throughout the process.

Bespoke graphics

Every chart, character and scene is designed around your brand and your products.

Proven experience

We've been making animated videos since 2016. In that time we've gained an extensive understanding of the market. We know precisely what works and how to deliver it.

Unlimited amends

What you have in mind may not transfer to an animated video straight away, but don't worry. We offer unlimited amendments on all projects to ensure we reach your desired result.

Financial services video production FAQs

The questions finance teams most often ask before commissioning a video.

How much does a financial services explainer video cost?

Animated explainers start from £950 per minute and app or platform demos from £700 per minute. That price includes script support, storyboard, design, animation, voice-over, music, sound effects and unlimited amends. There are no day rates and nothing extra at sign-off. See our pricing.

Can our compliance team sign off the video?

Yes, and the best time is at script stage, before any animation is drawn. Your team reviews the exact words that will be spoken and shown on screen. If wording needs to change later, unlimited amends cover it.

How long should a financial explainer video be?

Usually 60 to 90 seconds. That's enough to explain one product clearly without losing people. If you have several products, a short film for each tends to work better than one long one.

What makes a good financial explainer video?

One clear point, explained in plain language, with animation that shows the thing being described rather than decorating it. Add a professional voice-over, sound design that fits, and a clear next step at the end. Being upfront about costs and risks usually helps rather than hurts.

Can I script my own financial video?

Absolutely. We can work with your script or help you develop one. Most projects start with a rough draft from you and an explanation of the product, because you know your business best. Our guide to writing an explainer video script is a good starting point.

Are motion graphics and explainer videos the same?

While similar, motion graphics tend to focus more on visuals, whereas explainer videos are more content-driven. For more detail, read Infographic vs explainer video: selecting the ideal medium for your message.

How long does it take to produce a financial explainer video?

Production times vary depending on complexity, but typically range from two to five weeks. If you need it sooner, tell us the date and we'll build the schedule around it.

How can I get started with creating an explainer video for my financial business?

Simply reach out through our contact form or give us a call. We'll discuss your project goals, target audience and key messages to craft a video that fits your needs. From there, our team will guide you through the entire production process.

Animated explainers start from £950 per minute, all-inclusive. See the full breakdown on our pricing page.

Start your financial video project

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